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Closing the Chasm Between Sales and Marketing 

2:15 PM–2:45 PM Aug 2, 2023 (US - Pacific)

Palazzo Ballroom M

Powered by CompTIA Channel Development Advisory Council

For many MSPs, the disconnect between sales and marketing teams can lead to missed opportunities, misaligned strategies, and ultimately, hindered growth. In this insightful session, we will address the challenges faced by MSPs in bridging the gap between these two vital departments and explore effective strategies to create a seamless, collaborative environment.
Our industry experts will discuss the importance of establishing clear communication channels, setting shared goals, and fostering a culture of mutual understanding between sales and marketing teams. We will delve into the benefits of leveraging data-driven insights, aligning content strategies, and implementing integrated technology solutions to streamline processes and improve overall efficiency.
By attending this session, you will gain valuable insights into the best practices for closing the chasm between sales and marketing within your MSP organization. You will also have the opportunity to participate in a Q&A session with our speakers, addressing any specific concerns or questions you may have. Don't miss this chance to learn how to effectively unite your sales and marketing teams, drive better results, and accelerate your MSP's growth.